Reported that the MALAYSIAN FRESH DURIANS (Durio zibethinus) command premium status in China market where a total of 413.61 tonnes of fresh durian from Malaysia worth RM24.84 million was exported to China recently. It based from a survey by the Agricultural Advisory Office (AAO) in Beijing where the country's fresh durian has received very encouraging response in the Chinese market with the fruit accorded premium status. Durian from Malaysia is now available in 16 regions in China, including Beijing, Shanghai, Guangzhou, Shenzhen, Tienjin and Chengdu. The AAO in Beijing is also actively implementing promotional activities for consumers in China to get to know the characteristics and advantages of various varieties of durian from Malaysia. Report stated that who wanted to know the total amount of Malaysian durian exports and its reception in the Chinese market and the main challenges facing the Malaysian durian industry in maintaining competitiveness. This article in "Anim Agriculture Technology'' blog I rewrite a report regarding the export of Malaysian Durian to China in Part 2.
Currently Malaysian durians are in high demand from countries such as China, Singapore and Hong Kong with the size of the fresh durian market in China in 2023 worth RM32 billion and it increases in 2024 and 2025. Reported that Malaysia to become key fresh durian exporter to China and to become an important exporter of fresh durian to China following an agreement cemented last year between the two countries. It following an agreement cemented last year between the two countries through BMI. BMI as a unit of Fitch Solutions said the agreement signed in June 2024 allowed Malaysia to export fresh durian into China. It said that before this, Malaysia only exported frozen pulp and whole frozen fruits. Citing data from the International Trade Center, BMI said Malaysian fresh durian exports to China totalled US$4 million (US$1 = RM4.41) in August, September, and October 2024. They forecast a continued strong demand for durian fruit from China and therefore expect investment in the sector to increase over the short to medium term while highlighting risks associated with overreliance on one import market. BMI opined that Malaysia and Vietnam are expected to give Thailand a "run for their money with both countries experiencing significant growth in durian exports. Over recent years, exports of durian fruit have become an increasingly important source of export revenue for producing countries in the (Southeast Asian) region. They expect growing competition in the durian market with a significant growth in exports from Vietnam and Malaysia, which we expect will increasingly challenge Thailand's status as the largest global exporter. Thailand is currently the world's largest exporter of fresh 'king of fruits' with accounting for 63.8% of all exports between 2013 and 2023. Thailand's durian exports have grown at a compound annual growth rate (CAGR) of 22.8 per cent over the past ten years and 8.6% over the past five years, indicative of the strong momentum in the industry. Therefore, it expects market concentration to decrease in the near term with growth in production and exports from alternative markets. BMI unit also pointed out that the increasing significance of durian production in Vietnam has also posed a risk to the country's coffee industry. Reported that to date, Vietnam is the world's leading producer of robusta coffee beans. To the downside, some farmers choose to plant durians instead of coffee. To the upside reported that the increased intercropping can increase farm resilience.
Few years ago reported that 'Malaysia begins exporting fresh durian to China. where the claim Malaysia began exporting fresh durian to China that two months after signing the Protocol on Phytosanitary Requirements for the Export of Fresh Durian from Malaysia to China. The fresh durians have now been allowed into the Chinese market starting this year, whereas previously only frozen durians could be exported to the country. As a start a total of 40 metric tonnes of fresh durians, including varieties such as Musang King, Black Thorn, D24 and IOI from eight exporting companies and will be shipped to China in three phases. As a start in first phase is about 15 metric tons and the second phase will follow with 10 metric tons and the remainder will be sent in the third phase during the the launch of Malaysia's first fresh durian export to China. The export of fresh durians to China became possible after the signing of the Agrement and Protocol on the latest Phytosanitary Requirements for the Export of Fresh Durian from Malaysia to China. This agreement was signed by Agriculture and Food Security Minister Datuk Seri Mohamad Sabu and the Minister of the General Administration of Customs China (GACC) Yu Jianhua in Putrajaya on June 19. The durian export initiative is part of Fama's efforts to enhance the supply chain by improving the efficiency of the durian supply chain from local farms to international markets. This initiative has proven successful, as evidenced today by the new opportunities it creates for durian entrepreneurs and growers in Malaysia to export their fruits to China. Meanwhile, the fresh durians were transported via air cargo to Zhengzhou Xinzheng International Airport, which serves as a major cargo hub in China. The plan stated upon arrival at Zhengzhou Xinzheng International Airport in which a comprehensive logistics network including trains, trucks, and other transport modes that ensures that the fresh durians can be distributed throughout China in under 24 hours, reaching major cities like Beijing and Shanghai, which are key markets for our fresh durian. Thanks.
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